Main Research Methods for Business Students

Research Methods for Business Students

, ,
Research Methods for Business Students has been fully revised for this seventh edition and continues to be the market-leading textbook in its field, guiding hundreds of thousands of student researchers to success in their research methods modules, research proposals, projects and dissertations. So, if you're thinking . . . 'How do I choose my topic?' 'I'm confused by all these different philosophies' 'I need to collect my data; what do I do first?' 'When and what do I need to write? . . . then, open this book to discover: Regular checklists and 'Progressing your research project' sections to give you step-by-step practical guidance on the process A glossary of clear definitions for 600 research terms Cases and examples of students' and academics' research and topical news articles illustrating research in practice Detailed chapters on choosing your topic, reviewing the literature, understanding philosophies, research design, access and ethics, secondary data, data collection and analysis, and writing about and presenting your research Don't forget to visit where you can use online tutorials on research software, such as IBM SPSS Statistics and NVivo, test yourself with hundreds of multiple choice questions, analyse over 60 further case studies, and learn how to search the Internet more efficiently and effectively with our Smarter Online Searching guide! Start your project with confidence and complete it with success! Mark Saunders is Professor of Business Research Methods at The Surrey Business School, University of Surrey. Philip Lewis was a Principal Lecturer and Adrian Thornhill was a Head of Department, both at the University of Gloucestershire.
Pearson Education
ISBN 13:
PDF, 138.04 MB
Download (pdf, 138.04 MB)

You may be interested in Powered by Rec2Me


Most frequently terms

this is a fantastic book for the researchers specially for business students. thnaks the website for making it free
24 March 2018 (16:40) 
People do say that you cannot judge a book by its cover. This book is really an exception. The PDF file has clear colorful printing, not scanned one, plus a beautiful cover set. The only drawback is my internet connection, not stable so I tried three times before finally getting an entire book. Thank you, zLibrary team/!
16 October 2019 (18:02) 
My students and I use this book extensively. It is user-friendly and really guides them nicely. The research onion is a great illustration.
19 May 2020 (15:58) 

You can write a book review and share your experiences. Other readers will always be interested in your opinion of the books you've read. Whether you've loved the book or not, if you give your honest and detailed thoughts then people will find new books that are right for them.